• You don't need a tech background
  This course is built for complete beginners. No engineering degree required. Everything is explained in plain language, step by step.

•  You don't need connections or a network
  Most successful founders started exactly where you are — with zero contacts in the startup world. You don't need a network to begin. You need a roadmap.

•  You don't need a fully formed idea
  Whether you have an idea or you're starting from zero, Module 2 teaches you proven methods to generate and evaluate hardware product ideas with real potential.

•  You don't need tens of thousands of dollars
  The whole point of this course is to help you validate before you spend. You'll know if your idea has real market demand before investing in expensive prototypes or engineering.

Step 1: Get the Complete Hardware Startup Roadmap

Instantly see the entire journey from idea to market — mapped out step by step. No more guessing what comes next. You'll know exactly where you are and what to do at every stage.

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Step 2: Generate & Validate Your Idea

Use proven ideation methods to spark ideas (or sharpen the one you have). Then validate it with real market research — so you know people will actually pay for your solution before you build anything.

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Step 3: Build Your Business Model

Create a real business model that shows how your startup will actually make money. This is what investors want to see — and what separates dreamers from founders.

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Step 4: Plan Your Path Forward

Choose your course of action — solo, co-founder, outsource, or hybrid. Avoid the deadly mistakes that kill most hardware startups. Walk away with a clear roadmap to your first prototype and funding.

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1. FOUNDATION

Build the Mindset & Knowledge Every Founder Needs

• Discover your personal "why" — your fuel for the journey
• Master startup terminology — speak the language of investors
• See the complete hardware startup roadmap
• Identify your dominant founder identity (Entrepreneur, Manager, or Artist)

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2. IDEATION

Generate Ideas With Real Market Potential

• 4 proven methods to spark product ideas
• Learn to fall in love with the problem, not the solution
• Evaluate any idea with the Good Idea Checklist

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3. VALIDATION

Prove Demand Before You Spend a Dollar

• Define your exact customer avatar
• Research market size and growth potential (TAM)
• Analyze competitors and find your unfair advantage
• Build a real business model using the 9 Cube Model
• Know when and how to pivot strategically

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4. STRATEGIC PLANNING

Choose Your Path & Avoid Fatal Mistakes

• Solo, co-founder, outsource, or hybrid — choose wisely
• Avoid the 4 deadly mistakes that kill hardware startups
• Get a clear roadmap for development, funding, and beyond

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BONUS #1

The Hardware Founder Playbook

Your complete founder toolkit: templates, checklists, cheat sheets, comparison tables, and frameworks. Use it throughout your entire journey — not just during the course.

Value: $497

BONUS #2

AI-Powered Research Prompts

Ready-to-use prompts to accelerate your market research, competitor analysis, and validation using ChatGPT and other AI tools. Research in hours, not weeks.

Value: $297

BONUS #3

Hardware Startup Roadmap (Visual Guide)

A clear visual map of the entire hardware startup journey — from idea to market. Print it, pin it to your wall, and always know exactly where you are.

Value: $97

BONUS #4

Good Idea Checklist

The exact checklist used to evaluate hardware product ideas. Run any concept through these criteria to know if it's worth pursuing — before you waste time and money.

Value: $97

BONUS #5

Lifetime Access + Future Updates

Enroll once, access forever. As the course improves and new content is added, you get it all — at no extra cost.

Value: Priceless

The Idea Person

You've had a product idea bouncing around your head for months (maybe years). You believe in it, but you don't know how to take the first step. This course gives you the roadmap to finally move forward.

The 9-5 Professional

You're tired of building someone else's dream. You want to create something of your own — something physical, something meaningful. But you don't have a tech background or startup experience. This course is your entry point.

The Aspiring Entrepreneur

You know you want to build a startup, but you're not sure where to begin. You're overwhelmed by information and paralyzed by fear of making the wrong move. This course gives you clarity and confidence.

The Maker / Hobbyist

You love building things. Maybe you've tinkered with Arduino, 3D printing, or DIY projects. Now you want to turn that passion into a real business. This course teaches you the business side — validation, business models, and strategy.

Your Investment Today: Just $297

One-time payment. Lifetime access.